Document
Identification & Description
Description
Original Item
Description
Full-page WMRN advertisement published in the 1960 Broadcasting Yearbook, page A-208. The advertisement promotes WMRN’s AM and FM service, the station’s agricultural identity, and its regional advertising reach.
The page states that WMRN served seven counties in the heart of Ohio farm country, references studios in Marion and Bucyrus, and uses the slogan “A local station doing a regional job since 1940.” It prominently promotes “AM-FM and WMRN Farms” and describes the Marion trading area as a strong regional test market for advertisers.
Historical Significance
The advertisement documents how WMRN positioned itself at the beginning of the 1960s: locally rooted, agriculturally connected, and regional in reach. It also preserves an example of the station’s AM-FM branding and the “WMRN Farms” identity used to appeal to advertisers serving north-central Ohio.
Source & Provenance
Digital page image captured from the 1960 Broadcasting Yearbook, page A-208, available through World Radio History. Original advertisement issued by WMRN / Marion Broadcasting Company. No physical original is represented by this accession.
Rights & Use Note
Copyright status has not been independently determined. This digital research copy is preserved for historical, research, and educational use with source attribution.
Exhibit Label
WMRN “AM-FM and WMRN Farms” Advertisement. 1960. Broadcasting Yearbook advertisement promoting WMRN’s seven-county service area, agricultural audience, AM-FM operation, and regional advertising role.
Attachments
Catalog Record