# Buckeye Country 107 Denim Button-Down Shirt

- Link: https://wmrnhistory.com/accession/wmrn-2026-047/
- Published: 2026-09-29T17:03:03-04:00
- Author: Brendon Hamblin

## Document

## Identification & Description

### Title

Buckeye Country 107 Denim Button-Down Shirt

### Description

![Buckeye Country 107 Denim Button-Down Shirt, archival object photograph 01, accession
WMRN-2026-047.](https://i0.wp.com/wmrnhistory.com/wp-content/uploads/2026/05/IMG_8349.
jpg?fit=1920%2C2560&ssl=1)

![Buckeye Country 107 Denim Button-Down Shirt, archival object photograph 02, accession
WMRN-2026-047.](https://i0.wp.com/wmrnhistory.com/wp-content/uploads/2026/05/IMG_8353.
jpg?fit=1920%2C2560&ssl=1)

 
  Buckeye Country 107 Denim Button-Down Shirt (WMRN-2026-047) is a Promotional
Apparel associated with WMRN-AM / WMRN-FM, preserved within the WMRN Promotional
Apparel Collection. Dated c.1990s–2000s, the item contributes to the documentary
record of WMRN broadcasting history. This shirt represents WMRN-FM’s “Buckeye Country
107” branding era, one of several major identity and format evolutions associated
with the station’s FM operations during the late twentieth and early twenty-first
centuries. Promotional apparel such as this served as a highly visible extension
of station branding during remote broadcasts, fairs, concerts, station appearances,
promotional events, and community outreach activities throughout Marion and surrounding
Central Ohio communities.  The preservation of station apparel provides valuable
insight into how local radio stations visually marketed themselves beyond the airwaves
during the regional country music broadcasting era. Denim promotional apparel became
especially associated with country radio branding aesthetics during the 1990s and
early 2000s.  As part of the WMRN Radio History Archive’s expanding apparel collection,
the artifact helps document the evolution of WMRN-FM branding from “Hot Country 
107” into the later “Buckeye Country 107” identity period.

### Historical Significance

 This shirt represents WMRN-FM’s “Buckeye Country 107” branding era, one of several
major identity and format evolutions associated with the station’s FM operations
during the late twentieth and early twenty-first centuries. Promotional apparel 
such as this served as a highly visible extension of station branding during remote
broadcasts, fairs, concerts, station appearances, promotional events, and community
outreach activities throughout Marion and surrounding Central Ohio communities.  
The preservation of station apparel provides valuable insight into how local radio
stations visually marketed themselves beyond the airwaves during the regional country
music broadcasting era. Denim promotional apparel became especially associated with
country radio branding aesthetics during the 1990s and early 2000s.  As part of 
the WMRN Radio History Archive’s expanding apparel collection, the artifact helps
document the evolution of WMRN-FM branding from “Hot Country 107” into the later“
Buckeye Country 107” identity period.

### Exhibit Label

 Buckeye Country 107 Denim Button-Down Shirt. c.1990s–2000s. Promotional Apparel.
This item is preserved as part of the WMRN Radio History Archive.

### Accession Number

WMRN-2026-047

### Object Type

[Apparel / Textile](https://wmrnhistory.com/archive/?taxquery%5B0%5D%5Bcompare%5D=IN&taxquery%5B0%5D%5Btaxonomy%5D=tnc_tax_2741&taxquery%5B0%5D%5Bterms%5D%5B0%5D=238)

### Date

c.1990s-2000s

### Organizations

[WMRN Staff](https://wmrnhistory.com/archive/?taxquery%5B0%5D%5Bcompare%5D=IN&taxquery%5B0%5D%5Btaxonomy%5D=tnc_tax_2799&taxquery%5B0%5D%5Bterms%5D%5B0%5D=451)

### Creator / Manufacturer

[Mike Wilson](https://wmrnhistory.com/archive/?taxquery%5B0%5D%5Bcompare%5D=IN&taxquery%5B0%5D%5Btaxonomy%5D=tnc_tax_2833&taxquery%5B0%5D%5Bterms%5D%5B0%5D=346)

## Content and Context

### Archive Collection(s)

WMRN Promotional Apparel Collection

### Keywords

Station Apparel

## Rights and Access

### Rights Status

Rights Unknown

## Attachments